Intelligent Handshake®

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For Brands / Portfolios.

Ecommerce, direct response, and multi-brand portfolios. Turn the traffic and calls you already pay for into revenue that is legible per visitor, per brand, and across the portfolio, and into a customer graph the company owns.

Brand oneBrand twoBrand threeHOne buyer, recognized across every brand in the portfolio

What you are paying for now.

  • One offer for everyone

    Every visitor and every caller gets the same page and the same offer, whatever they are worth. The media is paid for; the decision is not made.

  • A buyer in pieces

    Each brand, channel, and agency holds its own partial view of the same buyer. A customer of one brand is a stranger to the next.

  • Bad orders found late

    Fraud and chargebacks surface in reconciliation, after the product has shipped.

What changes.

  • TodayWith Intelligent Handshake
  • Paid landing pagesThe same page and offer for every visitor.The offer is set by the score before the page paints.
  • Inbound callsCalls are answered in the order they were dialed.Routing, script, and offer are set before the greeting.
  • Across brandsA buyer of one brand is unknown to the others.One portfolio graph: a buyer of one brand is recognized by every other, and cross-sell is decided by value.
  • The assetCustomer knowledge sits in channels and vendors.A recognized customer graph the company owns, legible when the board, or a buyer, asks.

The products that decide it.

Most brands start where the traffic is already bought: paid landing pages and inbound calls. Every other moment runs on the same graph.

+43% revenue per visitor. Same traffic.

Six pack, best valueThree packOne unitAdd to orderHThe offer that fit this visitor, shown before the page painted
Customer study · Health and wellness
+43%revenue per unique visitor, scored versus unscored traffic

A pain relief brand in a multibrand direct to consumer portfolio. The lift came from order value, not conversion rate: scored visitors were shown the offer that fit them and bought more of it.

Category
Health and wellness, pain relief
Channel
Direct to consumer, web
Method
Split test, matched denominators
Held up
Reproduced eight months later, within two percent

HMLNRUAcross the portfolio, revenue per session fell in the exact order of the score, H to U.

One of several customer studies. Client names under NDA.

AI changes how visitors arrive. The decision still happens at your door.

  • AI search and shopping agents

    More visitors arrive from answer engines and AI agents, with intent but no history. The score decides them on the first visit, with no form and no login.

  • Offers written by AI

    AI can write a thousand versions of an offer. The models choose which one each visitor sees, and grade every version by revenue.

  • AI on the phone

    When an AI agent answers your line, it receives the same letter a person would, and the offer that fits.

Most brands launch with Assisted.

Intelligent Handshake designs, integrates, and manages the deployment, landing the score in your funnel without your engineering. In-house teams can deploy it Programmatic through the developer center instead.

See what your traffic is really worth.

Same traffic. Same calls. More revenue.

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